Latest Online Marketing Blog Posts

Personalising your customer experience has become a key trend in marketing over the last two years with the expectation that it will continue to grow [...]

Read more

It’s that time of year again. The time of year when budgets are divvied out, decisions made and strategies put into place. If you are [...]

Read more

Did black Friday take you by surprise last year? It seems like every retailer in the country adopted the American sale day tradition this year. [...]

Read more

Archives

Category : Uncategorized

Target Your Website Visitors Using Facebook Website Custom Audiences

Target Your Website Visitors Using Facebook Website Custom Audiences

Facebook now offer you a simple and highly effective way of reaching your website visitors on Facebook. It’s called Facebook Website Custom Audiences or WCA. This feature tracks the visitors to your website and builds a list. You can then run ads on Facebook directly targeted to this list. It’s a great way to target […]

Three Young Women Making Millions On YouTube and What You Can Learn From Them

Three Young Women Making Millions On YouTube and What You Can Learn From Them

When it comes to YouTube, a lot of businesses just don’t ‘get it’. They don’t want to give away free information, they don’t think they can reach their customers through it or they simply don’t know where to start. Where existing businesses have frozen in a confused state of paralysis, some savvy entrepreneurs (know as […]

Your Short Guide To Getting Found On Google

Your Short Guide To Getting Found On Google

Whatever line of business you are in, if your website is hiding in the back pages of Google, you are missing a vital opportunity to grow your business. Here is a short guide to getting found on Google. The first part of getting found is to take a good honest look at your current web […]

Website Visitors Viewing From a Mobile Or Desktop? Here’s How You Find Out!

Website Visitors Viewing From a Mobile Or Desktop? Here’s How You Find Out!

In 2013, one in four searches online were conducted on a mobile phone. That’s a number that is only increasing as more and more people make the move to smartphones. Making sure your website is working well across mobile devices is absolutely crucial and even more so if you are a local business. 40% of […]

Facebook Crack Down – Two New Facebook Changes and How they Affect You

Facebook Crack Down – Two New Facebook Changes and How they Affect You

Over the last few months, Facebook have announced two big changes that have shaken up the digital marketing world. An end to the practice of ‘like gating’ and ‘click bait’. As a user of Facebook, these changes are actually very welcome. I guess that’s why Facebook are implementing them. Yet many, many Facebook marketers are […]

Social Media Image Sizes 2014 – Facebook, Google+, Twitter, Youtube

Social Media Image Sizes 2014 – Facebook, Google+, Twitter, Youtube

Updating your social Media presence? Here are the latest social media image sizes for 2014 for Facebook, Google+, Twitter and Youtube. Last updated Oct 2014. First Up it’s Facebook you can see the dimensions below are: Cover photo 851 X 315px and profile pic: 180 X 180px. The image dimensions for Twitter changed recently they […]

Facebook Ad Targeting – What It Is And Why You Should Care

Facebook Ad Targeting – What It Is And Why You Should Care

If your business is B2C then I have some good news for you. Right now, Facebook advertising costs are some of the lowest in the industry. For example, you can easily end up paying below 10c for an engagement. Facebook is the second most used website after Google. It’s definitely worth trying out for your business. […]

5 Things You Should Include in Your New Website

5 Things You Should Include in Your New Website

 Are you toying with the idea of a punchy new website? Most of us instinctively know what a good site looks like. This article isn’t going to harp on about aesthetics – as important as they are. Nope, we’re going to hack right down to the bedrock. Here are the 5 concrete things your website […]

3 Super Easy Facebook Productivity Hacks for Businesses

3 Super Easy Facebook Productivity Hacks for Businesses

Let’s face it, unless you have the discipline of Bruce Lee, Facebook can be a real time waster. All those entertaining status updates can really suck you in. Do you find yourself sitting in front of Facebook asking yourself where did those last fifteen minutes disappear? If so then why not apply these very simple […]

Video: Online Marketing Terms Explained – IN LESS THAN TWO MINS

Video: Online Marketing Terms Explained – IN LESS THAN TWO MINS

In our latest video, Caitriona gives you a simple introduction to the most common online marketing terms. Prefer to read? Take a look at our transcript below: Hi I’m Caitriona from Better Business Results and here are the most common online marketing terms explained in simple language, in less than two mins. Ok first up […]