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May 28, 2007

Give your customers more than they were expecting and get feedback

Filed by Matt Eve @ 12:45 pm

I recently left my car in for a service at Liffey Valley Renault  and thankfully not much needed doing to it.

Two things from the service stood out to me as being good service. First of all as soon as the car was ready for collection I received a text message to let me know. I think this is a good use of technology in keeping customers informed.

The second thing that impressed me was that they washed the car for me for no additional charge and without me requesting it. This is a very good examplae of giving the customer that little bit more. Even though this costs very little I thought it was a nice touch and it made me wonder why no other garage I’ve been to does the same. The little things can make a big difference.

Another thing that impressed me about Liffey Valley Renault was that about a week after the service I received a telephone call asking me if I would mind answering a few questions about my experience with their service department. This only took a couple of minutes of my time and was done very professionally and gave them good feedback to help them improve their service and find out what their customers think about them

If you are running a business then taking the time to look for feedback from your customers is a very useful project. Without asking your customers and clients for feedback how else can you be sure you are doing things the right way?

 
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